“Hunted” premiered on Channel 10 last night, drawing in 859,000 national viewers. Of these, 619,000 were from the five metro cities of Sydney, Melbourne, Brisbane, Adelaide and Perth.
Broadcaster Network 10 said these numbers made it TV’s biggest launch of 2022, as well as the strongest launch on 10 since “The Amazing Race Australia” in 2019, which had 635,000 metro viewers at the time.
In the metro markets, the show beat the launch of “Beauty and the Geek” on Channel 9, which had just 476,000 overnight metro viewers, as well as “The Best of The Best and Worst of Red Faces” special on Channel 7, which drew in 592,000. Nationally, “The Best of The Best and Worst of Red Faces” had 944,000, while “Beauty and The Geek” had 615,000.
“Hunted” was also the most popular program in the key advertising demographics of those aged 16 to 39, 8 to 49 and 25 to 54.
Daniel Monaghan, senior VP of content and programming for 10’s parent company Paramount ANZ, was thrilled with the result.
“’Hunted’ is a captivating, powerful, and unique show that has excited Australian audiences. The series premiere of ‘Hunted’ on 10 did not disappoint as the biggest new show on TV for 2022. Bringing in a robust national audience of 884,000, with a peak of 1.04 million viewers, it outran its competition. It was the No. 1 entertainment show of the night and finished first in its timeslot with a massive 40% share in the key advertising demographic of under 50s,” he said.
“Thank you to our production partners, Endemol Shine Australia and Visit Victoria, our Fugitives and Hunters.
“Network 10 continues to bring fresh formats to Australian audiences, and we still have plenty of good TV to come including, ‘Shaun Micallef’s Brain Eisteddfod’, ‘The Real Love Boat‘, and ‘The Traitors‘, as well as returning favourites, ‘The Masked Singer‘, ‘The Amazing Race Australia’ and ‘The Bachelors‘.”
