Netflix has cut several dozen staff from its global product team in what Variety hears is an internal reorganisation.
The streamer refused to comment or confirm exact numbers, but the understanding is that the cuts were made to the creative studio unit, a team of designers and producers who create marketing such as posters, in-app trailers and content for live-experiences across content, product and marketing.
As part of reorganisation, some of the cuts saw staff made redundant while others were moved to other positions in Netflix. Sources say the layoffs were not performance-based and the number of employees represented a very small percentage of the overall team.
Last month, Elizabeth Stone was promoted from chief technology officer at Netflix to chief product and technology officer, a remit that spans the product, engineering and data teams. In December 2025, Netflix hired Martin Rose as head of creative for global brand and partnerships, joining from the London agency Mother.
While official figures haven’t been revealed, Netflix is believed to employ around 16,000 people globally. Almost 70% is believed to be based in the U.S. and Canada, with additional based in Europe, the Middle East, Africa, Asia-Pacific and Latin America. In 2023 it reported 13,000 employees.
News of the cuts comes just as Netflix finds itself with an additional $2.8 billion in its coffers, the breakup fee it received from Paramount Skydance after David Ellison upped the hostile bid for WBD and forced the streamer to abandon its deal.
On Feb. 25, Netflix formally declined to increase its offer for Warner Bros. Discovery after WBD declared Paramount Skydance’s latest bid a “superior proposal” to the agreement it already had in hand with Netflix. Co-CEOs Ted Sarandos and Greg Peters said in a joint statement that the new price made the deal “no longer financially attractive, so we are declining to match the Paramount Skydance bid.”
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Deadline first reported on the cuts.
From Variety US