SXSW Sydney Adds More Speakers to 2024 Program

Jorja Smith
Photo by Vianney Le Caer/Invision/AP

SXSW Sydney has announced more speakers and artists for its 2024 program.

Celebrating the best in music, games, film, ideas, technology, and innovating, SXSW Sydney 2024 will take place in the city between October 14th-20th.

Announced today, Global Head of Touring at WME (UK), Lucy Dickins will take to the SXSW Sydney stage for an ‘In Conversation’ with Frontier Touring’s Susan Heymann. Dickins is one of the most influential talent agents working in music today, with clients including Adele, Olivia Rodrigo, and James Blake.

Will Page, one of the most respected and globally recognised experts in music economics, will unveil new research into the Australian music and streaming landscape in a report co-sponsored by Spotify Music and UNIFIED Music Group.

The lineup of top talent buyers and bookers from across North America, the UK, India, and Asia heading to SXSW Sydney 2024 includes Amy Davidman (TBA Agency, USA), Anuj Gupta (BookMyShow/Lollapalooza India), Don Nguyen (Hot Panda (Vietnam), Skully Sullivan (ATC, UK), Sarah Deshita (Ismaya Group, Indonesia), Shabz & TyTy (Desi Trill, UK), Peony Hirwani (Rolling Stone India), Tej Brar (Nodwin Gaming), and more.

30 more artists have also joined the music program, including Auckland’s rising rap star Brandn Shiraz, Australian rockers A. Swayze & the Ghosts, and WA musician Noah Dillon.

The first keynote speaker at this year’s annual conference is Johann Hari, best-selling author of “Magic Pill” and “Stolen Focus: Why You Can’t Pay Attention.” The latter book earned Hari multiple awards, and it was also named as a Book of the Year by The New York Post, The Spectator, and The Financial Times.

Renowned human rights lawyer Jennifer Robinson is the second keynote speaker. Robinson is a barrister at Doughty Street Chambers in London specialising in international law, media law, and human rights. She has acted in key human rights and climate cases in domestic, regional, and international courts, and has been a long-standing member of the legal team defending Julian Assange and WikiLeaks.

Other headlining speakers include Min-Liang Tan, co-founder & CEO of Razer; Amy Gallo, best-selling author of “Getting Along: How to Work with Anyone (Even Difficult People)”; ABC radio presenter and host of “This Working Life” podcast Lisa Leong; Senior Editor at Rolling Stone India Peony Hirwani, and many more.

Australian actor Luke Hemsworth, meanwhile, will moderate a panel titled “Better than a Hollywood Movie: The Highs, Lows, Epic Moments, and Colossal Steps Forward in Bringing Back the Tasmanian Tiger,”  featuring co-founder and CEO of Colossal and serial technology entrepreneur Ben Lamm, and Professor of Biosciences at University of Melbourne TIGRR Lab Andrew Pask. The Colossal team returns to SXSW Sydney to share the latest in their efforts to de-extinct the Thylacine and return the storied animal to Tasmania.

Presenters this year include ADA, APRA AMCOS, Blak Label, Canada House, Concord Music Group, Future Classic, GigLifePro, Inertia & [PIAS], Meta, The Orchard, UNIFIED Music Group, Virgin Music, Warner Music, and Rolling Stone AU/NZ, which takes over the UTS Underground, a multi-room experience in the heart of Ultimo.

In May, astronaut Katherine Bennell-Pegg, entertainer Courtney Act, and Australia’s eSafety commissioner Julie Inman Grant lead the first round of featured speakers announced for SXSW Sydney 2024.

Also announced back then for the 2024 daytime conference were futurist Ryan Patel; global head of business marketing at TikTok, Sofia Hernandez; filmmaker Simon McQuoid; and vice president of product – AI Platform at IBM, Armand Ruiz.

According to organisers, 287,014 guests attended the first annual SXSW Sydney, with 97,462 “unique attendees” turning out.

Reporters from The Brag Media were among the 758 media and press, as almost 35,000 tickets (including badges, wristbands and day passes) were distributed.

Sydney is the APAC leg of SXSW and serves as the first expansion city outside of its original home, Austin, Texas, where the event was presented for the first time in 1987.

“SXSW Sydney is about discovery and an opportunity to be surrounded by the best and brightest minds from Tech & Innovation, Games, Music, Screen and Culture,” says TEG’s Jones. “This year’s SXSW promises to be as inspiring as ever.”

Visit sxswsydney.com for more.

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