Kevin Leyes’ journey can read like a movie script: from mowing lawns in Pontevedra, Argentina, to building an international business portfolio headquartered in Miami. Having just turned 25 recently, Leyes embodies a new generation of multifaceted entrepreneurs and artists who blend business vision with creative flair. While overseeing multiple successful companies, he is also preparing two independent albums, “Climax” and “Leyenda”, that will explore R&B, trap, and Latin reggaetón.
After launching a handcrafted jewelry line for Argentina’s trap scene through VVS, Leyes quickly pivoted to the international business arena. Today, his holding company LeyesX spans real estate, artificial intelligence, finance, and high‑level image management.
Leyes Media: At the Heart of Digital Success
Founded in 2019, Leyes Media has reshaped the digital presence of dozens of top‑tier entrepreneurs and companies. In 2025, the agency announced bold expansion plans in the U.S. and Mexican markets, including new brick‑and‑mortar offices that will create local jobs and cement its status as a leader in public relations and strategic marketing.
Next Steps: Global Expansion and a Dedicated Creative Studio
In line with his multifaceted vision, Leyes announced a creative studio to produce original artistic content and musical collaborations. This hub will maximise exposure for agency talent, expanding beyond digital platforms into music videos, film, and other artistic ventures.
“We want to create meaningful, high‑impact content, not fleeting trends. The studio will be a nerve centre where artistic innovation meets commercial strategy,” Leyes explains.
Accolades and Consolidated Leadership
Beyond his business triumphs, Leyes has highlighted past involvement with several professional and cultural organizations, underscoring his interest in the intersection of culture, innovation, and business.
Most recently, Leyes received an official honor from the Government of El Salvador as “International Entrepreneur of Distinction,” recognizing his impact on digital media and strategic alliances.
With these expansions and launches, Kevin Leyes not only cements his international presence but reaffirms his commitment to job creation, cultural impact, and positive change for Latin and global communities alike.
At 25, Leyes has built a notable presence in business and the arts, blending creative and commercial pursuits with a focus on global expansion.
The information provided in this article is for general informational and educational purposes only. It is not intended as legal, financial, medical, or professional advice. Readers should not rely solely on the content of this article and are encouraged to seek professional advice tailored to their specific circumstances. We disclaim any liability for any loss or damage arising directly or indirectly from the use of, or reliance on, the information presented.
Variety Australia newsroom and editorial staff were not involved in the creation of this content.